
School nurse colleagues, here is an interesting opportunity to be part of the political process by sharing how the Affordable Care Act (ACA) has positively impacted the health of your students and families. A politically minded ad group is looking for a school nurse from any of the three battleground states of WI, MI, and PA to be cast in an ad promoting the importance of supporting the ACA. If you would like more information, please contact writer producer Wendy Lehmann via email: marston.lehmann@gmail.com
Here is a message from Wendy:
I am a writer and producer working with a group called Creative Resistance making political ads to run in WI, MI, and PA in the next few months. We are looking to cast a real school nurse to talk about how the ACA has helped the students and families they see through their work in a public school. The ad is paid for by a group called Open Labs/https://www.futureforwardusa.org/. They did a lot of ads for the midterms and they did a lot of research on those ads, and which ones resonated. What they found was that real people talking in a compassionate way about what is important to them worked. Actors don’t work. Being snide about Trump doesn’t work. It’s real people talking about what they care about–that works. The ads are not affiliated with a politician, but just issue ads, with protecting the ACA and expanded Medicaid being the message. If you know anyone who fits this profile or anyone who interacts with school nurses, please let me know. The crew would come to the person being featured and the ads would run in the three battleground states.
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Published by Robin Cogan, MEd, RN, NCSN, FNASN, FAAN
Robin Cogan, MEd, RN, NCSN, FNASN, FAAN is a Nationally Certified School Nurse, in her 24th year as a New Jersey school nurse in the Camden City School District. Robin is the New Jersey Director for the National Association of School Nurses. She is proud to be a Johnson & Johnson School Health Leadership Fellow and past program mentor. Robin has been honored by multiple awards for her work in school nursing and population health. She serves as faculty in the School Nurse Certificate Program at Rutgers University-Camden School of Nursing. Robin writes The Relentless School Nurse, a popular blog. Her extensive work in school nursing was included as a case study in the National Academies of Medicine Future of Nursing 2030 report. You can follow Robin on Twitter at @RobinCogan.
View all posts by Robin Cogan, MEd, RN, NCSN, FNASN, FAAN